The Chicago Tribune published President Annette Bakker's latest op ed about skilled volunteering as the future of corporate giving.
For decades, companies have prided themselves on giving back to their communities. Those charitable gifts often consist of cash, personnel or time — such as when firms organize volunteer days in underserved communities. But increasingly, companies are getting creative — and donating their expertise. This “skilled volunteering” enables companies to have a real impact on their communities while boosting employee morale and retention. It’s a powerful alternative to traditional charitable giving.
